Hans Laube is regarded as one of the founding figures of smell-o-vision approach to audiovisual-smell experience. Now Olorama provides a professional smell technology to incorporate the sense of smell into movies.
You walk down the carpeted hallway and into the movie theater… you find your seat… The lights dim… you clutch your bucket of popcorn to your chest… open your eyes… and… surprise! The smell of strawberries and cheese sucks you right into the film…
Offering audiences new sensations is proving to be key to resuscitating what is an ailing industry. Olorama represents a great opportunity: 95% of audience members who have already experienced it would be willing to pay more for tickets for films including scents…
Each new scent is sensed by the viewer in all its intensity, with no mixtures spoiling. Our scents are fully certified as safe, non-toxic and allergen-free, making Olorama a system suitable for children and adults alike.
Hans Laube is regarded as one of the founding figures of smell-o-vision approach to audiovisual-smell experience. Now Olorama provides a professional smell technology to incorporate the sense of smell into movies.
Only with Olorama can audiences feel like the star of the film. The aromas envelop you in your home theater as if you were right there, because nothing can draw you into a film like scents can. Olorama is the first in the world integrating scents into movies, right in your own home.
Humans remember 1% of what they touch, 2% of what they hear, 5% of what they see, 15% of what they taste … and 35% of what they smell. Install Olorama Technology and everybody will realize that it’s true. Nobody will want to leave the theater!
Scent App
Download our app and you can activate scents immediately after receiving your scent generator.
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Here our recommended products for VR Smell projects:
Our digital scent technology allows for precise synchronization. You can trigger scents using time-codes via our software, or integrate directly with professional cinema systems. For interactive experiences, our API allows real-time triggering.
A standard Olorama professional synthesizer contains 10 or 20 realistic scents. However, our system is modular and scalable. To access a wider range of our 200+ patented scents (such as gunpowder, rain, or specific fruits) for a single production, you simply replicate the number of smell synthesizers connected to the system.
Olorama is compatible with major development platforms including Unity and Unreal Engine for VR/AR experiences. For standard video, our software allows content creators to map scents to the timeline of their own movies easily.
Yes. In addition to DMX and software control, our App incorporates speech recognition, allowing for innovative interactive storytelling where specific words or dialogue can trigger associated scents.
While Olorama enhances any visual experience, it is particularly effective in Action, Horror, Cooking (food) and Nature documentaries. The ability to simulate the smell of blood, burning rubber, damp earth, or exotic flowers adds a visceral layer of immersion that visual and audio effects alone cannot achieve.
Yes, Olorama systems are capable of handling multiple scents simultaneously, allowing for seamless transitions between different aromas. This is particularly useful in storytelling, training simulations, or any multi-sensory experience where diverse scents enhance the narrative or atmosphere.
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