SMELLS FOR EVENTS

How to add scent to your event

Adding scent to an event means releasing specific aromas into the space at chosen moments — a product’s signature smell during a launch, fresh coffee at a stand, or the scent of the sea during a video — so your audience feels the moment and remembers it. Olorama does this with a compact scent generator that holds up to 10 different aromas in a single unit, covers up to 30 m² (about 320 sq ft) per device, and releases each scent on cue from software or your existing show-control setup. Brands like Lancôme, IBM and Daimler have used it at their events.

For the full technical background, see our ultimate guide to professional scent generators.

 
Visitors smelling freshly poured coffee shown on a screen at a trade show booth with a synchronized scent system

Why add scent to your events

SURPRISE YOUR AUDIENCE

The communications industry, museums, hotels, amusement parks… these facilities keep on innovating in order to secure loyal clients and customers. But it is getting harder and harder to surprise them.

A COMPETITIVE ADVANTAGE

Olorama TechnologyTM offers you a high-demand marketing tool. This is an opportunity to incorporate a new and crucial human sense into your projects: the smell. It can transport one to his childhood, trigger memories or create new ones … 

FLEXIBILITY

From open spaces to theaters, stands for fairs, small or large auditoriums, or even Virtual Reality with smells.  
The perfect solution for scent marketing

SIMPLE CONTROL

Olorama is the world’s only portable system that effectively release different scents activated by software (including DMX control).

CUSTOM SCENTS

We have over 200 high-quality, safe, and realistic scents available, but we also offer custom-made scents if your project calls for them.

Some of our happy clients

The right solution can make the difference:

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Professional scent generators for your project:

Frequently asked questions about scent for events

How do you add scent to an event?

You place one or more scent generators in the space and load them with the aromas you want. Each scent is then released on cue — manually, from software, or synced to your show through DMX, ethernet, or smartphone — so the right smell appears at the right moment of the presentation, stand, or show.

An Olorama professional scent generator holding 10 different scents starts at €2,899, and scent kits start at €350. The final cost depends on how many units you need for the size of your venue and whether you want custom aromas.

Yes. All Olorama scents are developed with high-quality ingredients suitable for public use. The diffusion is micro-dosed and localized, making it safe for events, installations, arcades, educational environments, and high-traffic VR setups.

A single Olorama unit holds up to 10 scents at once, and units can be combined — for example, two linked generators give you 20 scents — for larger or more complex productions.

Each generator covers up to 30 m² (about 320 sq ft). For larger venues you network several units together to cover the whole space evenly.

Yes. The system can be triggered from software or integrated into your existing show-control setup using DMX, so scent cues run in sync with your lighting, audio and video.

Yes, both. Olorama offers a library of over 200 ready-made scents and can develop a custom aroma for your brand or event. If you already have your own fragrance — for example a brand’s signature scent — you can send it to us and we’ll load it into the generator so it plays through the system like any other scent.

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