Las Provincias, one of Spain’s oldest newspapers and Valencia’s leading daily, has published a feature on Olorama in its startups section. The article explains how our technology brings scent into audiovisual experiences and how it has reached clients on five continents.
The feature describes how our professional scent generators work: up to 10 scents per unit, made in-house and loaded in our own cartridges, with cold diffusion and scent changes in a matter of seconds. It also covers our journey from the first prototypes to today, including Lanzadera, our selection in the Valencia Digital Summit Top 50, and our upcoming presence at the ISE 2027 Innovation Park in Barcelona, 2–5 February.
“We don’t want to be the ones who build the best machine, but the ones who best solve the client’s problem. Hardware is the means; what we deliver is an experience the audience remembers,” says Raúl Porcar, founder and CEO of Olorama.
Thank you to Las Provincias for telling our story.
Read the full article (in Spanish): https://www.lasprovincias.es/economia/startups/empresa-valenciana-permite-oler-ocurre-pantalla-vende-20261109153150-nt.html
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